Royal College of Surgeons Promotional & Marketing Collateral
The Royal College of Surgeons in Ireland are responsible for setting the highest standards in surgical care and training in Ireland and are an internationally recognised medical school with over a 200 year heritage.
Clare Lynch Creative works regularly with RCSI on a range of material to help streamline the look and feel of their brand collateral to ensure consistency across the visual assets and communicate each brief in a clear, contemporary and unique manner.
This collateral ranges from promotional and advertising material, invites, calendars, programmes, annual reports to an array of miscellaneous internal design collateral. They are a pleasure to work with.
Displayed here are two recent pieces designed for RCSI, a Human Resources booklet for their 2016 Open Day and an information factsheet, featuring infographs to visually communicate the roles of their specialists.
fresh plus cat litter packaging is bright and fun packaging design which indicates it’s use clearly to potential consumers with it’s playful feline characters along with the display of the content through the flower-shaped device. The earthy colour tones and floral illustrations draw attention to it’s all natural properties. The playful feel is used consistently throughout from the main graphics to the barcode detail.
This product packaging has been designed to create a light, airy and bright feel for a product which holds a less-than-attractive use. The bold feline character and product name featured large-scale on the front of pack creates easy brand recognition and shelf-standout against competitors.
The client’s feedback was positive;
“Thank you ever so much for great and unique job you have done with this packaging design. Many thanks.“