A big thank you to the B4B network for such a lovely feature about Clare Lynch Creative and our design work. It’s always good to get nice mentions like this as it helps other businesses who are interested in getting Brand Identity, Packaging and Design work to be aware of our services and encourages them to get in touch to enquire about their own projects. Thanks again B4B! You can read the article here…
Our latest brand to launch ‘Oat in the City’ Irish oatmeal drinks were featured on RTE radio on 3rd July 2021, where Kilbeggan-based farm owner Liam Lynam tells the story of how the character Eoin the Oat came to market, featured on his range of healthy and sustainable oat-milk drinks, and the story about how we came up with the the brand name. They are off to a successful start so far and are available to purchase in Aldi stores throughout Ireland, Donnybrook Fair stores in Malahide and Donnybrook in Dublin, Nolans in Clontarf and selected Super Valu’s.
Have a listen to the interview here and keep an eye out for Eoin the Oat, the brand character, on the front of the brand packaging on the range of Oat in the City oatmeal drinks:
I love to see my client’s do well, it’s a sign that their brand packaging has worked well and communicates the ethos and values of their product and brand to consumers.
Some successes of Flying Squirrel, a vegan plant-based cheese range are as follows:
Colm Farrell, the owner of Flying Squirrel is extremely passionate about what he does – creating delicious plant-based vegan cheese, free from any harm to animals and good to the environment. His passion, genuine nature and friendly, fun spirit translate across everything he does and I think this has helped his success. I love to see clients like Colm shine and reach their goals.
Flying Squirrel vegan cheese is currently stocked in a number of locations including Super Valu Deansgrange, @supervaluchurchtown #supervaluastonquay @thecarrotstail @its_a__trap_ and @thehappypear
After winning Gold in the Muse Awards 2020, their linked marketing company ‘MuseDotWorld’ requested an interview with me on my thoughts on design, my experiences in the design industry, working with clients on their brand packaging. You can read more about it here.
This handy, free guide will make it easy for you to ensure that you have all your ducks in a row towards completing your packaging design process with ease. You can find a PDF version here to check off or a Word version here, which you can download and fill in and return to your designer or keep as a useful reference.
Another useful source for guidelines regarding food and drink label information is the FSAI (Food Safety Authority of Ireland) – see more information here.
I’m so pleased to see my work has been recognised in these prestigious awards. It was an enjoyable and innovative product to work on, the client was easy to work with and passionate about his product range – this made for a collaborative and inspiring process from concept to completion in creating this successful packaging brand.
Out of 3820 submissions from 50 countries, Clare Lynch Creative has been awarded the prestigious Gold award in Packaging Design of the Year for the 2020 MUSE Design Awards competition. The winning piece was created by Clare Lynch Creative for Flying Squirrel Vegan Cheese.
The MUSE Creative and MUSE Design Awards are global competitions, which seek to commemorate the exemplary creative and design professionals of various industries. “These individuals truly embody the spirit of innovation” said Kenjo Ong, CEO of both competitions. “It is a privilege to award Clare Lynch Creative for their monumental work! It is always a humbling experience to witness what these creatives are capable of.”
MUSE Design Awards Team
See more on the MUSE Awards Website or in the project portfolio section of this website.
Flying Squirrel Vegan Cheese on Instagram: @flyingsquirrel.ie
Photography by Brendan Ryan, see Instagram: @brendanryanphoto
