I love to see my client’s do well, it’s a sign that their brand packaging has worked well and communicates the ethos and values of their product and brand to consumers.
Some successes of Flying Squirrel, a vegan plant-based cheese range are as follows:
The Happy Pear Stockist
Getting stocked and featured with ‘The Happy Pear‘, a successful health food brand and cafe in Greystones in County Wicklow, run by the two handsome twin brothers Stephen & David Flynn.
The Irish Times News Feature
A feature of the lovely Colm Farrell with ‘Flying Squirrel’ vegan cheese in the Irish Times News by Olive Keogh in July 2020 along with some other Irish food entrepreneurs, speaking about their success stories and how they are pushing boundaries with their products. Read the full article here.
Blas na hÉireann Irish Food Awards 2020 Finalist
Flying Squirrel has also been shortlisted for this year’s Blas na hÉireann Awards #blas2020. Blas na hÉireann is The Irish Food Awards – they recognise and reward the very best of Irish Food & Drinks and the passionate people who are behind making them. You can view more about there awards below:
Colm Farrell, the owner of Flying Squirrel is extremely passionate about what he does – creating delicious plant-based vegan cheese, free from any harm to animals and good to the environment. His passion, genuine nature and friendly, fun spirit translate across everything he does and I think this has helped his success. I love to see clients like Colm shine and reach their goals.
After winning Gold in the Muse Awards 2020, their linked marketing company ‘MuseDotWorld’ requested an interview with me on my thoughts on design, my experiences in the design industry, working with clients on their brand packaging. You can read more about it here.
Creatives Against Covid-19 called on the creative industry to design and donate inspiring posters to raise funds for vulnerable women and children during the current crisis.
I was honoured to take part in this initiative. The organisers went on to create an exhibition in the Guinness Storehouse, displaying over 1,000 posters of all of the graphic designers, illustrators and creatives from over 30 countries who took part. Tickets for the exhibition can be bought here.
The posters can be purchased here at A3 size, with all proceeds being donated equally between ISPCC Childline and Women’s Aid.
My submission ‘Clear Vision Ahead‘, was a play on an optician’s eye chart and offering optimism towards what we can envision ahead post quarantine. It can be purchased in the ‘Typography’ section of their website here.
Creatives Against Covid-19 Exhibition at Guinness Storehouse 1
Creatives Against Covid-19 Exhibition at Guinness Storehouse 2
Creatives Against Covid-19 Exhibition at Guinness Storehouse 3
Creatives Against Covid-19 Exhibition at Guinness Storehouse 4
Creatives Against Covid-19 Exhibition at Guinness Storehouse 5
So you have decided to go ahead and work with a designer to create some beautiful new packaging design for your products. After meeting with your designer and working on preparing the brief for the design together, what’s the next step? What assets and information do you need to have ready to supply to your designer to ensure a smooth and easy process towards developing and launching your new brand’s visual identity and product range?
This handy, free guide will make it easy for you to ensure that you have all your ducks in a row towards completing your packaging design process with ease. You can find a PDF version here to check off or a Word version here, which you can download and fill in and return to your designer or keep as a useful reference.
Another useful source for guidelines regarding food and drink label information is the FSAI (Food Safety Authority of Ireland) – see more information here.
I’m delighted to announce that I’ve won Gold in the Muse Design Awards 2020 for the Branding and Packaging Design of Flying Squirrel vegan cheese! Brilliant news and results!
I’m so pleased to see my work has been recognised in these prestigious awards. It was an enjoyable and innovative product to work on, the client was easy to work with and passionate about his product range – this made for a collaborative and inspiring process from concept to completion in creating this successful packaging brand.
Out of 3820 submissions from 50 countries, Clare Lynch Creative has been awarded the prestigious Gold award in Packaging Design of the Year for the 2020 MUSE Design Awards competition. The winning piece was created by Clare Lynch Creative for Flying Squirrel Vegan Cheese.
The MUSE Creative and MUSE Design Awards are global competitions, which seek to commemorate the exemplary creative and design professionals of various industries. “These individuals truly embody the spirit of innovation” said Kenjo Ong, CEO of both competitions. “It is a privilege to award Clare Lynch Creative for their monumental work! It is always a humbling experience to witness what these creatives are capable of.”
Creatives Against Covid-19 called on the creative industry to design and donate inspiring posters to raise funds for vulnerable women and children during the current crisis.
The result was over 1,000 posters from over 30 countries, were designed and submitted. The great selection of posters from graphic designers, illustrators and creatives are currently on sale on their website here at A3 size, with all proceeds being donated equally between ISPCC Childline and Women’s Aid.
Here is my poster submission, ‘Clear Vision Ahead‘, playing on an optician’s eye chart and offering optimism towards what we can envision ahead post quarantine. It can be purchased in the ‘Typography’ section of their website here.
To everyone who chose to work with Clare Lynch Creative in 2019, thank you for your business.
It’s been a great year working on interesting and varied creative projects – helping clients to grow and deliver their message and values, through design.
Wishing you all many more successes towards your goals, both professionally and personally, in the year ahead in 2020.
Marino Institute of Education, an Irish College of Education associated with Trinity College Dublin, contracted Clare Lynch Creative to create their 2018 – 2019 Annual Report.
The result is a fresh, engaging and visually appealing annual report, showcasing the institute’s activity for the year in a clear, bright easy to read manner.
Great to hear that the report has just been printed and launched. See more here.
Taking part in the Dublin Christmas market was a lovely way to get in to the festive spirit. It was fun to meet the other designers and craftspeople taking part and see their creations.
Shoppers and passers-by visited for a browse and to soak up the Christmas atmosphere, with a live brass band playing carols and a novelty Santa Claus sharing chocolates and festive cheer. It is a creative market run by Plato each year and held at the Bank Of Ireland forecourt in Dublin city centre, opposite the main entrance of Trinity college.
A bonus was selling lots of letterpress posters, prints and greeting cards I’ve designed, knowing that many people would enjoy my creations and receive them as gifts to brighten their homes of offices.
It was great to be part of the Halftone exhibition again this year hosted by PhotoIreland. It is held for a month each year in The Library Project in Temple Bar in Dublin’s city centre. This was the fifth year running of the print fair, which brings together a large selection of works by established and emerging artists, showcasing Ireland’s exciting art scene. It was great to be part of the Halftone exhibition again this year hosted by PhotoIreland.
A perk was selling lots of prints, which is great to know other people are enjoying my art in their homes or workplace.
See more about Halftone here or my selected entry here.
It is close to Dublin City University, IKEA, the new Decathlon flagship store, the M50, Dublin airport and not too far from the city centre, with future plans for the new Metro to stop in Ballymun, on the route from the city centre to the airport. It features an Axis drama theatre, the Rediscovery Centre and cafe, Silloge Park Golf Course, several hotels, a library and a Leisure Centre with a gym, swimming pool & sauna . It’s a stone’s throw from Northwood Park. It has lots of modern, new student apartment complexes being added to the landscape, with plans being explored for the grounds of the old shopping centre, which will add even more to the area. Many of the hugely successful Dublin GAA team hail from the Ballymun Kickams club.
However, people’s associations can often still drift towards the Ballymun of the past – the towers which have long been knocked down, and the original struggle the area went through without much funding.
DCC and StartUp Ballymun, along with the students of Trinity Comprehensive school, are working towards a changed perception of Ballymun with a campaign called ‘Better Ballymun’. It is an initiative focussing on the Ballymun of today and of the future; letting go of the Ballymun of the past – while still maintaining the amazing community spirit of people that has always been present, channeling it towards an improved district of tomorrow – with character, people, culture, start-up businesses, families, students, all living, working and playing together in a bright and positive suburb.
I have been working with them on collateral such as this event poster, lamppost banners, with possible plans to roll out the campaign further with a brochure highlighting the area’s resources and on hoarding in the area. It’s great to be involved in positive initiatives such as this, that inspire change and signify to the people of Ballymun that it’s an area to be proud of and an area changing, growing and improving by the day.
I was honoured to visit the design students at BIFE this week to provide insights & tips and share my experiences in the design industry to aspiring design students.
I have been a guest lecture with the college for a number of years now and it’s always inspiring to meet the students and hear what their concerns and challenges are from studying graphic design to beginning their design careers.
I have always received very positive feedback from the design students and lecturer, noting that my visit is encouraging and inspiring. It’s rewarding to feel that I can give back by offering encouragement now that I am further along in my career path, as we all have to start somewhere – and hearing positive tips towards your chosen career path can make the route there seem possible and attainable.
